Integrating Wave and Orange Money with your CRM: a step-by-step guide
Automate your payment reminders, track incoming payments in real time and trigger sales actions as soon as a payment comes in.
Why connect your mobile money to your CRM
A payment received is a sales signal: the customer is active, satisfied and potentially ready for an upsell. Without an integration, that signal stays invisible in your CRM. With e-Signal's Wave/Orange Money integration, every payment automatically updates the customer record, notifies the team and can kick off a loyalty workflow.
Setting up Orange Money in e-Signal
In Settings > Payments, enable the Orange Money connector and enter your merchant account number and the account holder name — the e-Signal team manages the API credentials on the platform side. Transactions appear in your CRM within 30 seconds of each payment received.
Automating reminders for unpaid invoices
Create an automation rule: "If an invoice is still unpaid after 7 days, send a personalized WhatsApp reminder with the Wave payment link. If it is still unpaid after 14 days, notify the sales manager." e-Signal generates the dynamic payment link and personalizes it with the exact amount and the customer's name.
Measuring your collection rate
The Analytics > Payments dashboard shows your DSO (Days Sales Outstanding), your collection rate by channel (Wave vs Orange Money vs bank transfer) and the impact of each reminder campaign on payment times. This data helps you optimize both your payment terms and your reminder scripts.
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